People-centric branding

Contextualising the business’s vision, mission and values to the perspectives of your end users. This allows your brand to foster greater resonance and rapport amongst your allied communities and advocates.

Connect with people
AKÏN’s propriety Human Brand Methodology amplifies a brand’s human characteristics to drive greater consumer relevance and resonance. Using this framework, we can help to reset your business proposition, narrative and engagement to bring the brand closer to people.
Connect deeper with audiences
People seek out brands that understand and empathise with them. AKÏN’s content modelling frameworks help brands to distil topics and issues that resonate with their intended audiences. Meaningful engagement begets fruitful brand-consumer relationships, which in turn begets loyal communities.
Find your tribe
AKÏN believes that personable brands attract their own communities, and a loyal following is the best form of marketing. Your brand advocates can propel your brand's visibility and establish self-reinforcing systems that ensure constant, quality interactions between you and your consumers.
Leveraging on Enterprise Development Grant
To help Singaporean companies future proof their business proposition and market positioning, AKÏN is riding on the EDG to aid them in tackling brand and marketing challenges, without compromising on day-to-day operations and resources.

Trusted by Singapore enterprises and MNCs alike

Launch ahead

Build a community and they will lead your brand forward.